"You Are a Brand" Social Media Portfolio Project

Top entertainers, politicians, athletes, and executives have used branding principles and strategy to create success. You are a brand too!  Self-branding is a strategic process of self-promotion that demonstrates the value you can bring to your future endeavors.  The goal of the project is to package the brand of you, with a powerful visual and text based online professional identity.  Students will develop their online professional identity which they can use as a portfolio piece in their future career pathway.

Some examples of selected pages from students' submissions are found below.

Example One:

Example Two: